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Download the 2025 Swimming World Media Kit

SWIMMING WORLD MEDIA KIT

Innovation Meets Tradition in Aquatic Sports Media

Swimming World is the leading independent voice in aquatics—trusted since 1960 and now reimagined for the Digital Age. We deliver the most complete, multimedia experience for the Global Swimming and Water Polo community through breaking news, exclusive USA Swimming and USA Water Polo insights, plus expert commentary from elite coaches.

Our App and Digital platforms are designed for today’s audience:

  • Instantly shareable digital formats

  • Audible-quality narration for on-the-go listening

  • Mobile-first experience across Web, App, and Social

SW App is the only mobile offering in aquatics media providing:

  • Real-time breaking news alerts

  • Exclusive content from USA Swimming & USA Water Polo

  • NCAA, High School, and Club interviews and analysis

  • Premium stories narrated for hands-free listening

Audience & Reach

We deliver maximum value to partners through a unified, high-engagement platform:

  • 1.1 Million Avg. Monthly Page Views

  • 886,268 Avg. Monthly Unique Visitors

  • 6.9 Million Monthly Social Media Reach*
    (*Facebook, Instagram, X/Twitter, TikTok)

  • Fastest Growing App with 5X downloads in past 6 months [Download Here]

All advertising circulation is measured across key metrics: Views, Visitors, and Social Media Reach

ABOUT SWIMMING WORLD 

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The most trusted name in aquatics since 1960, Swimming World is now a dynamic
multi-platform experience available via Digital, App, Social, and Print.

  • Quarterly publication in both print and digital

  • Premium Access allows downloads and offline reading on any device

  • Stunning photography, athlete profiles, technique features, training insights

  • Coverage across all aquatic sports: swimming, open water, diving, artistic swimming, and water polo

  • Showcases stories from age group to Olympic level

ABOUT SWIMMINGWORLD.COM

SwimmingWorld.com is the always-on hub for global aquatic sports coverage. With 24/7 reporting powered by a team of experienced journalists and photographers, Swimming World delivers unmatched access and insight.

  • Premium Access Subscription includes:

    • Unlimited digital access to all web content

    • Free SW App Download 

    • Full archive of past and current Swimming World issues

    • Seamless sync across web and mobile app platforms

 

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